Do you want to design and develop an e-commerce store to take your business to the next level? If yes then you must hire a reputed Magento e-commerce development company in Kolkata for best e-commerce solutions.
The success and failure of your business depend on which platform you are using for building your online store. And so selecting the best e-commerce platform for managing an online store is not an easy task. There are many different e-commerce platforms which are used for creating an online store. But the two most popular e-commerce platforms are Magento and Shopify.
The Differences between Magento and Shopify
Experience of the users
It is much easy to work on the Magento e-commerce platform because of the built-in extensions. To improve your user experience Magento is much better e-commerce platform than Shopify. As it comes with user-friendly admin panel, for the new users Magento 2 is simple to access. You can quickly complete the task such as managing the payment processors, accessing the reports, etc. This will also help you in saving your time. You can easily manage your store by using Magento 2 even if you don’t have advanced development skills. Magento 2 e-commerce platform we best suited for those businesses which are strolling to draw the customers online.
The most popular and used e-commerce platform is Magento. According to the latest Google trends, Magento has more search interest than Shopify. Many big companies such as Olympus, Nike, Rosetta stone, Ghiradelli, etc. use the Magento e-commerce platform. While the small and medium-sized company such as Los Angeles Lakers’ Store, Tesla, etc. uses Shopify.
Magento is open-source and it uses PHP. While on the other hand Shopify is proprietary and uses Liquid which is a coding language. As Magento is an open-source the template code can easily be changed as per the specific need of the stores. This kind of facility is not there with Shopify. Shopify is a good solution for small and medium-sized stores but for the complex ones Magento is the best alternative.
If you want to build an online store which can help you to grow, expand and you can easily reach out to your customers then Magento is the right choice. With over more than 5000 add on extensions, it is a robust instrument for business owners.
The different aspects of the website are fully under the control of the business owner’s with Magento. This is a very important thing that business owners love to have and value. They can easily create and manage various stores inside the similar admin panel.
Magento, has more fronted features than Shopify for their customers such as customer dashboards, related products, coupon codes, gift cards, wishlists, order status modules, and much more.
Magento has a wide and more active community than Shopify. The Magento developer can provide a better and fast solution to the users as per their needs. So the business owners won’t face any problem in finding and hiring the best developers to work with them.
Brand and Design
Creating and designing a strong and successful online store is giving an exclusive brand that the audiences and targets customers can easily recognize. Designing is the most important part of branding. While both Magento and Shopify e-commerce platforms provide free and paid themes, but Magento is a popular one because Shopify themes are proprietary.
Apart from changing the font and colors, the user’s of Shopify e-commerce platforms are not in a position to customize the themes in the way that they want. This creates a lot of problem in-store branding. On the other hand, as Magento 2 includes drop and drag visual editing which helps the coders and non-coders to build beautiful sites within a short time?
Search Engine Optimization
Today around more than 70% of customers buy the products and service from an online store but before that, they do an online search. Thus it becomes important for you to have a unique online store which the audiences can find it easily via Google, Yahoo and other search engines. The SEO scores show that Magento will help in driving more organic traffic than Shopify to an online store.
E-commerce platform users may want to create a multi-vendor marketplace where multiple vendors sell their products through one shopping cart. Both Shopify and Magento 2 have add-ons available to create a multi-vendor system. But to manage a successful market place proper functioning is very much vital. In Magento, there are more built-in promotion characteristics such as flexible coupons, promotional pricing that can easily take the sellers to the next level.
If you want any more help and information about Magento e-Commerce platform then you should consult with the experienced team members of a leading Magento development company in India
So if you are looking for the best Magento e-commerce development company in Kolkata then Aryston Web Solution is the right destination for your need. The company is highly reputed to offer the best Magento e-commerce services at a competitive price and exceed the expectation of the clients.